Practice Growth Playbook
You don’t do it with Valpak mailers or brochures. You do it by putting your practice front and center on the Internet. Why the Internet?—because when people need to find a new dentist, they don’t turn to the Yellow Pages, they turn to Google. They pull out their iPhones and type in questions like “who’s the best dentist in my neighborhood?” or “dentist near me”.
If you want your practice to be the one people see, you need to take a more sophisticated approach to marketing.